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DIGITAL INTEGRATION

THE FUTURE OF DIRECT MAIL

DirectMail2.0 is a marketing-based solution that is designed to seamlessly track the effectiveness of your direct mail campaign while enhancing results through the integration of digital platforms like Google, Facebook, Instagram and Informed Delivery.

SOCIALMATCH
Increase conversions by maximizing exposure to the mailing list on social media. Match Facebook and Instagram accounts to your mailing list to deliver social ads to their feeds before, during, and after the mailer hits - priming them for the direct mail piece.
MAIL TRACKING
Wondering if the mail was delivered? Know exactly when a mail campaign hits mailboxes, export delivery lists, and provide your client with non-scan data down to the individual mail piece.
INFORMED DELIVERY®
Through Informed Delivery® integration, you can add an additional touchpoint through the USPS’s daily mail preview sent via email and add a digital component to your direct mail campaign.
CALL & TEXT TRACKING
Seamlessly track campaign effectiveness by recording every call that comes in as a result of the mail campaign and capture the name, address, and demographic information of callers when available. Giving you the ability to engage with consumers and drive incremental conversions by delivering coupons and URLs via SMS from the same call tracking number.
ONLINE FOLLOW-UP
If a prospect leaves your website without taking action, your client’s ads will show up throughout the Google Network directing them back to the website.
SOCIAL MEDIA FOLLOW-UP
Keep your follow-up ads in front of their prospects even when they’re scrolling through their newsfeed on Facebook and Instagram.
LEADMATCH
Receive a list of who came to their website from the mailing list and what actions they took. With LEADMATCH, they can mail to unique visitors who visited their website, even if they weren’t on the mailing list! Finally, true attribution for a direct mail campaign!

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About Us

Phoenix3 Marketing crafts strategic and tactical marketing brands that move people, support a positive customer experience and facilitate growth.

Contact Us

76 4th Street North #1314
St. Petersburg, FL 33701
727.592.1916
service@phoenix3marketing.com

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